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This Washington-based nonprofit wished to establish a unified identity, primarily for fund-raising and internal “family” morale.
Signature Strategies developed a logo system flexible enough to accommodate future acquisitions and name changes, descriptive enough to identify individual facilities, and similar enough to convey the synergy that exists between the operations. Signature Strategies also developed a graphics style manual to further consistency and allow each facility to express its own identity through color and type styles. We also created stationery designs, newsletter mastheads and formats for each facility, and brochure, flyer and newsletter templates.
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